Venue: Department of Business Administration, IIMT, Bhubaneswar.
Date: 7th-8th August, 2026
Venue: Department of Business Administration, IIMT, Bhubaneswar.
Date: 7th-8th August, 2026
The Conference on AI for Digital and Social Marketing brings together experts, practitioners, and innovators to explore how artificial intelligence is reshaping the future of business engagement. With a strong focus on the practical applications and strategic implications of AI, the conference highlights how intelligent technologies are transforming Digital and Social marketing strategies. Topics include AI-driven customer insights, predictive analytics, personalization, automation, and content generation using tools like natural language processing and machine learning. The event also addresses the ethical use of data, algorithmic transparency, and the evolving role of human-AI collaboration. Through real-world case studies and interactive discussions, the conference emphasizes how businesses can harness AI not just as a tool for efficiency, but as a catalyst for smarter decision-making, deeper customer connections, and sustainable growth in competitive markets.
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| Event | Date |
|---|---|
| Opening of Paper Submission site : | 1st May 2025 |
| Last Date of Paper Submission: | 15 April 2026 |
| Notification of Acceptance/Rejection: | 31 May 2026 |
| Camera Ready Submission: | 30 June 2026 |
| Last Date of Registration: | 15 July 2026 |
| Conference date: | 7–8 August 2026 |
Jesús García-Madariaga is a Full Professor in Marketing at the Faculty of Economics and Business Sciences of Complutense University in Madrid (Spain).
General Chair
Prof. Srikanta Patnaik is Chairman of I.I.M.T., Bhubaneswar, India. He has received his Ph. D. (Engineering) on Computational Intelligence from Jadavpur University, India in 1999.
General Co-Chair
Dr. Manit Mishra is Professor (Marketing) at International Management Institute Bhubaneswar. He is recipient of the prestigious AIMS-ICFAI Best Teacher in India Award for the year 2023.
Program Chair
For the last twelve years, Dr. Anil Kumr Bandrana has been associated with teaching and research. Before joining LMU, he was Post-Doctoral Research Fellow in Decision Sciences.
Publication Chair
Dr. Jayadev Kar is a distinguished academician and administrator with a robust background in human resource development, management, and multidisciplinary education.
Organising Chair
Professor Jochen Wirtz is Vice Dean, MBA Programmes and Professor of Marketing at the NUS Business School, National University of Singapore (NUS).
International Advisory Committee Chair
Prof. Jena has more than 15 years of Industry experience. He was consulting to Health Department, Govt. of Orissa for a period of 2 years.
Technical Chair
Dhananjaya Sarangi is a Professor of Computer Science and Applications of Interscience Institute of Management and Technology (IIMT), Bhubaneswar,Odisha since April 2019.
Finance Chair
